Fast Facts about KSWP Lufkin-Nacogdoches, Texas:

1. KSWP's 100,000 watt signal covers over 15,000 square miles in East Texas and West Louisiana.
2. KSWP is the only lifeline to Contemporary Christian music in most of these rural communities.
3. KSWP's audience is YOUTHFUL and ACTIVE:
       55% of KSWP's audience is between the ages of 18-34
       82% is between the ages of 18-44!
       62% of KSWP's Women audience is between the ages of 18-34
       81% is between the ages of 18-44!
4. One in every seven women age 25-54 listening to the radio in the market listen to KSWP.
5. Prayer intercessors prayed with more than 3,000 listeners and led more than 35 people to Christ.
6. During 2006, KSWP and KSWP Special Events were mentioned in 30 different articles in local newspapers and on local television news programs.
7. Through station campaigns KSWP listeners donated more than 6,100 items to help local charities and non-profit regional organizations.
8. KSWP sponsored the first Adult Contemporary Christian music concert on the main stage at the Texas State Forest Festival.
9. During the past year, KSWP gave 20 families "Get-Away Give-Away" regional family vacations.
10. KSWP is highly involved in the Christian radio community, annually sending multiple delegates to CMB/GMA Music Week, serving on the planning committee and reporting to the two most influential national airplay charts - Radio & Records and CRW.

According to RRC/Arbitron Spring 2006